Ford Bronco: An Illustrated History
Ford Bronco: An Illustrated History
ITEM E494
By Paul G. McLaughlin
At last, the complete 30-year history of Ford’s popular utility vehicle from the 1966 model year right up to the last Bronco rolling off the assembly line in 1996. Introduced in the fall of 1965, the first Ford Bronco immediately captured more than half of the utility vehicle market segment, stealing sales from both Jeep and the IH Scout.
Join noted ”Ford-storian” Paul McLaughlin as he thoroughly covers each of the five distinct generations of the Bronco, with heaviest emphasis on the early, more collectible models. McLaughlin was right there from the beginning, and his authoritative text is augmented with period ads, brochures, and other archival pieces to provide a well-rounded look at these desirable vehicles. For those looking for even more detail, Paul also supplies comprehensive option lists, spec sheets, and production numbers. Finally, a book for all fans of Ford’s Bronco.
Softbound, 128 pages, 180 photos
Featuring design cues that date to the original 1966 Bronco, Ford’s new 2021 Bronco should spur interest in a look back. Author Paul G. McLaughlin, the self-described (and accurately characterized) “Ford-storian” offers just such an opportunity with his comprehensive 13-chapter, chronologically organized, illustrated history of Ford’s fabled Bronco from its introduction in 1966 to its last model offered in 1996. Published in 2015, the visually rich account is filled with 184 illustrations—nearly all in color—including sales literature, advertisements, photos of chassis components, and photos from enthusiasts, as well as images of and advertisements for kits and replica models. Illustrations range in size from a full page to those slightly larger than 2x3-inches. While adding to the total, the latter are often similar to Broncos shown in other photographs. The book also includes 19 text-box charts offering specifications, standard and optional equipment, interior and exterior colors, gross vehicle weight ratings, prices, and production totals. McLaughlin begins his account declaring the Bronco was a “success right out of the gate” and chronicling the changes in the Bronco over the course of its 31-year, five-generation run, ending with a plea for Ford to consider a new Bronco. Someone was obviously listening.
Book Review by Robert Gabrick
